What are affirmations? You've probably heard the phrase before, but do you know what they actually are?

Simply put, an affirmation is a short, powerful statement that affirms something - usually something positive about yourself. Thanks to new age thinking and self-help teachers, positive affirmations are often created deliberately with the intention to repetitively speak aloud or in your head. 


Here are some examples,

  • “I am confident and capable.”
  • “I am loving”
  • “I do my best to enjoy every day”


The importance of affirmations lies in their ability to retrain your brain to think in a different way. This is because our thoughts create our reality - what we believe becomes our truth. So, if we think negative thoughts about ourselves, we will start to believe that these things are true about us, even if they're not.

Positive affirmations help to break this cycle by replacing negative thoughts with positive ones. Over time, as you continue to affirm the positive things about yourself, you will start to see real changes in your life when your actions begin to align themselves with your beliefs.

Although positive affirmations have the potential to help you to achieve your goals, overcome challenges and live a happier, more fulfilling life the opposite can also be said about negative affirmations.


Here are some examples of negative affirmations:

  • It’s so tough to make new friends
  • I hate doing exercise
  • I’m not very good at learning new things
  • I can never get that job


They are usually said in the moment, driven by negative emotions while being unaware of the potential long-term consequences. These types of affirmations can come from feelings of frustration, anger, disappointment and guilt, just to name a few. And in the same way you’ll align your actions with positive statements, the same can be said with negative affirmations.

Even if they are less deliberate, they can have just as much effect on how we feel and behave. The message you constantly give yourself can become so engrained in your mind it becomes difficult to catch. When these negative affirmations continue over time, they can have damaging effects on the body.

Another blog post, in the near future, will take a deeper dive into negative affirmations, if you’re interested in learning more, please come back to this post as the link will be posted right here. Alternatively, you can sign up to our email list, where you will be notified as soon as its released.

Regardless of whether they are positive or negative, repeated intentionally or unintentionally, said consciously or sub-consciously, affirmations have a role to play in everyone’s life whether we are aware of it or not.

Here’s just a small list of areas both positive and negative affirmation can affect:

  • Self-esteem
  • Mental health
  • Personal relationships
  • Physical health
  • Personal wealth
  • Work careers

In an ever more consumeristic world, where your attention is now a commodity, it’s never been more important to take control of your mind and protect your thoughts. The next time you find yourself doubting your ability to do something, or succumbing to negative thoughts, try repeating powerful positive affirmations. Repeat them often, and soon enough they will start to become a part of your daily thought process.

Taking control of our minds is one of the most important things we can do for ourselves- so let’s get started! Are you going to take control of your mind today?


Yours in positivity,

Affirmation Aesthetics




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